T-Mobile Tuesdays
T-Mobile Tuesdays is a program that thanks T-Mobile customers with free stuff, great deals, and exclusive offers every Tuesday—just for being a customer.
I had a variety of responsibilities on this project including the production of weekly in-app creative, ideation and creation of game mechanics, the design of app evolution, sourcing imagery, working with the partnerships team to secure new partners, and building out the redesign of the mobile website.
Awards
2017 Reggie Awards :: Gold for Digital and Mobile | Silver for Loyalty | Bronze for Partnership Campaigns
2017 Smartie Awards Global :: Silver for Relationship Building/CRM
2017 Smartie Awards North America :: Silver for Relationship Building/CRM | Silver for Mobile App | Bronze for Product/Services Launch | Bronze for Promotion